It’s hard to overstate the importance of product packaging.
Indeed, packaging plays a key role in the purchasing decisions of 72% of American consumers.
As you can tell, quality in this domain can make a mighty difference to business. Unfortunately, the process of properly packing products is fraught with hassle and expense.
Enter the role of contract packaging, otherwise known as co-packing.
A co-packer company is an expert service charged with the task of getting products ready for the shelves. Rather than handling packaging in-house, businesses outsource the task to co-packing services, which have the man-power, machinery, and materials ready and waiting to get to work.
The result is a wide range of business benefits. Interested in learning more about them? Read on to discover 7 key advantages to using a co-packing service.